If you are looking for a website for your business and you found a web designer then you need to give them the right information them so that they produce the results you looking for. The more information you give them, the better they will understand your needs and objectives. They can then advice you on how to approach certain areas on the website.
One thing you need to remember is that you need to have a clear goal of what you want the website to achieve. Do you want the visitors to buy a product from you? Or do you want to inform them about the next big product that you going to launch next month. The web designer should have know this before starting the project because this can affect how he/she make design decisions.
If you are hiring a freelance web designer for your website he/she will probably not going to handle the copywriting for you. Which means you need to provide the copy and possibly images as well. Depending on what your business is, it might be worth hiring a copywriter to do the copy for your website. Most people underestimate the power of text on a website. The truth is that words on a website can be more important than any other areas.
The other thing you need to think about prior the building the website is search engine optimization. Do you know what keywords you want to target? What keywords does your customers use to find your service or product? By having the answers to these two questions will make your website more profitable and can save you money down the road. The more planning and preparation work you do (or ask the web designer to do) the better your website will be. So if you have found a web designer already, make sure he/she have a good understanding of search engine optimization and can advice you how to get traffic to your website as quickly as possible. More people are using the Internet to find service and product now days, and if your website is not there when they do the search then your competitorsâ€™ will take your customers.